Lead Profiling

Apply your buyer personas to actual historical data and begin to bucketize (is that a word?) the interactions.

When sales reps focus their time on the hottest sales lead, they close more business faster.

With seamless integration into your CRM, we allow you to:

See a dashboard of your “best bets” for action across all leads and opportunities
Prioritize time based on quality (Stars)
Find the hottest sales leads and opportunities using Urgency (Flames)
Choose the specific leads and contacts you want to track and follow
Drill into any lead, contact, account, or opportunity instantly

Generate 23% More Revenue

According to CSO Insights, companies with easy-to-get-to info about prioritizing sales efforts earn 23% more revenue than companies who don’t have easy access. The plain truth: Most companies don’t give their sales reps sufficient information to tune their focus to the best leads. All too often, the rep simply sees a prospect’s name, company, and perhaps some self-reported (and often inaccurate) BANT information. The result? 20% or more of a rep’s time is wasted talking to the wrong people.

Track your buyers’ online profiles. Give reps a single dashboard of their leads and contacts prioritized using a combination of lead score (quality) and urgency (heat). This view highlights rep’s “best bets." These leads will actually appreciate hearing from someone. That’s time well spent.

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See your prescription for MA success