[ article ] Still on the Fence about Account-Based Everything? Listen to the Prophets of Profit!

This is the year of account-based everything. How prepared are you?

You’re going to hear a lot about account-based everything this year. (Even more than last year!) Around the world, organizations are aligning sales, service, marketing, and more around highly strategic plays. Their shared focus: driving revenue through the application of the very best in marketing, automation, and social thought leadership.

Engagio reached out to 25 ABM experts for their 2017 predictions and advice around account-based everything. It’s a quick read, packed with valuable insights as we all begin implementing our 2017 plans.


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