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Effective Email Campaigns: How Often is Too Often to Send?

December 7, 2012 | Justin Gray | No Comments |

Email marketing is something that has become a “need to do” for most companies and technology platforms have made it incredibly easy to get an email marketing program underway. Now that true ease-of-use has arrived—and you can churn out custom emails to potentially thousands of people at once quickly—the urge to over-communicate creeps up.

Here are three infallible tips for setting up your ideal email schedule.

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