There is no way around it, CRM implementation is hard – but worth it. With a simple Google search, you can find dozens of stats that will convince you to start your implementation as soon as possible. Who wouldn’t want to increase revenue by 41%?
But the truth is that without proper implementation, your CRM will be useless. In this article by Software Advice, our CEO, Justin Gray, joins other industry leaders to discuss some of the most common CRM problems that businesses face post implementation.
Meet Justin Gray
Justin is a serial entrepreneur and the CEO and founder of LeadMD, the world’s largest revenue operations agency having implemented over half of the Marketo user base. Justin has made a career of launching successful companies and scaling them, with successful exits of over 200MM+ in the last decade. Justin’s latest endeavor launched in 2016 when he co-founded Six Bricks an online learning startup designed to combat employee and customer churn through experience-based education. Over the past 10 years, Justin has emerged as a strong voice for entrepreneurship, marketing and culture. As a recognized speaker, Justin has been published over 350 times in industry publications and holds his own column, Tribal Knowledge in Inc., while writing for Entrepreneur, Tech Crunch and others. Justin and his wife Jennifer met over marketing and three years later welcomed their son, Grayson, into the world in April of 2017.