ROI Proof Week: Back to Basics

April 17, 2017 | Justin Gray | No Comments |

Positive ROI is swimming in plain sight.

LinkedIn’s been putting this one together for weeks—and we’re really looking forward to the stories coming out of this effort. They’re calling it “Proof Week,” and the message is clear: Positive ROI is swimming in plain sight.

We spend a lot of time on LinkedIn. It’s a valuable part of what we do, and our favorite social network. Like the Proof Week tagline suggests, positive ROI is out there, but you have to know where to look. LinkedIn is pulling together technical resources and success stories to help get the best practices out there. Even this post introducing the series delivers a wealth of knowledge. This is good stuff.

Our business exists to make a difference. Positive ROI enables us to make a bigger difference. Make sure you set aside a few minutes to check out ROI Proof Week.

Leave a Comment

Want more? Here's some related content


#MAfails: New to Marketing Automation and Looking With Your Eyes Shut

My most memorable fail in the marketing automation world happened when I was still pretty...

Do You Have It? Thoughts on the "Optimism Effect"

I often wonder: is optimism an inherent, or learned skill? I hope it can be...

The Two Things Your Business Must Have to Grow

When I graduated from college way back when (can a little more than a decade...
email best practices ebook

Walking the Talk: Email Best Practices

 Here's how WE talk to OUR clients about email. (more…)
click to convert: landing page best practices

Click to Convert: All You Need to Know About Landing Pages

The only guide you need for consistently high converting landing pages. (more…)

Content Planning Checklist

Your first step in the right direction to creating high caliber content is a content...

Back to the Marketing Future: From Demand Gen to Account-Based Marketing

Great marketing doesn't require stolen uranium. And while we may not need roads where we're...
Email Subject lines ebook

Email Subject Lines: How to Write Enticing Copy that Readers Can't Resist

With the rise of digital marketing, businesses are using multiple platforms like social media and...