The Monsters of Funnel exploded on the scene in 2015 with a hardcore setlist of Demand Gen tunes the world had never heard before. Last year, the band got back together for a world tour backing their Account Based Everything concept album, which was full of strategies to make the new tech stack work for target accounts.
Since the release of MOF II, the Monsters have been rediscovering their roots, hanging out with the jam bands and folk collectives that know how to connect with their audiences without plugging in. Along the way, they learned many valuable things and have forgotten their obsession with technology. As a result, their newest album, Monsters of Funnel III: Stack Freezes Over, is their most stripped down, personal album yet.
The 2017 tour lineup includes:
Amy Holtzman, VP of Marketing, Splash
Joe Chernov, VP of Marketing, InsightSquared
Heidi Bullock, Chief Marketing Officer, Engagio
Katie Bullard, Chief Growth Officer, DiscoverOrg
Randy Frisch, Co-Founder, CMO and President, Uberflip
Tyler Lessard, CMO, Vidyard
Todd McCormick, CRO, Terminus
The Monsters know what it’s like to go acoustic, and in this new ebook they’ll help you focus less on volume and more on quality to build an Account Based plan that requires zero technology. That’s right, this year we’re saying NO to stack.
Why would we do this in a time when technology has a power greater than ever? Because we’ve seen how that power has forced marketing and sales pros to develop ever-changing processes based on the hot tech of the moment. ABM is all about the people, man, and the monsters are here to share stories from acoustic tours past that are still as relevant as ever today.
Hitting the streets Aug. 17th, Sign up now to receive MoF3 guide on early release, and discover what happens when the stack freezes over!
Meet Justin Gray
Justin is a serial entrepreneur and the CEO and founder of LeadMD, the world’s largest revenue operations agency having implemented over half of the Marketo user base. Justin has made a career of launching successful companies and scaling them, with successful exits of over 200MM+ in the last decade. Justin’s latest endeavor launched in 2016 when he co-founded Six Bricks an online learning startup designed to combat employee and customer churn through experience-based education. Over the past 10 years, Justin has emerged as a strong voice for entrepreneurship, marketing and culture. As a recognized speaker, Justin has been published over 350 times in industry publications and holds his own column, Tribal Knowledge in Inc., while writing for Entrepreneur, Tech Crunch and others. Justin and his wife Jennifer met over marketing and three years later welcomed their son, Grayson, into the world in April of 2017.