Branding

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April 5, 2019

Center of Excellence: The Tool of Great Marketing Teams

The Case for a Marketing Center of Excellence The case for a Marketing Center of Excellence (COE) starts with a special kind of marketer, a catalyst. That catalyst must be…

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January 9, 2019

Modern Marketing Insights with Katie Martell

On this week’s episode of the Marketing Evangelist Network, host Justin Gray welcomes Katie Martell to the show. As the owner of her own consulting firm, Katie Martell On-Demand, it’d be easy…

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November 30, 2016

Why Co-Branding is a No-Brainer

If you’ve ever met somebody for lunch at the combination Pizza Hut and Taco Bell, you know that co-branding can get double the visibility for each company by pairing them…

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