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Jeff Pruitt, CEO of Ethology and Tallwave, and general partner within Tallwave Capital, joins Justin Gray on this episode of “Driven: How Did I Get Here?” podcast. When you…
Here are 4 ways to ensure your future is filled with a conspicuous lack of #MAfails!
Dale Carnegie said it best: “The successful man will profit from his mistakes and try again in a different way.” That’s true in life and marketing automation. Here’s why.
#MAfails: “It’s just a simple email, I’ll skip testing it” edition.
Picture this: a newbie operating an awesome tool like Marketo, beginning to feel a little too comfortable and maybe working a little too quickly. See where this is going?
Marketers are a creative bunch. Most can write. But there’s more to crafting great copy than just being able to write. Here are 3 reasons you need a copywriter for your next campaign.