Marketo

Never skip a beat. Get content to your inbox as soon as it’s hot off the presses.

November 14, 2018

How to Use Marketo’s Web Personalization Tool to Generate Revenue

What is Marketo’s Web Personalization Tool? If you already know this, skip to the next main section. Marketo is a marketing automation tool. They’re attempting to brand themselves as an…

| , , , ,
Read More >
September 26, 2018

Adobe Acquires Marketo: A Collection of Expert Insights

Rumors and Lead Up Leading up to the official announcement that Adobe had acquired Marketo, speculation was like… With Dreamforce18 the following week, would Salesforce.com purchase the last great independent…

|
Read More >
August 29, 2017

So, Marketer, what would you say you do here?

Name Chandler Bing’s Job… …And this is how it feels most of the time working in Marketing Automation (MA). For those who aren’t die-hard FRIENDS fans, just know that nobody ever remembers…

| , ,
Read More >
March 14, 2016

When Marketo Programs meet Salesforce Campaigns [Infographic]

Ever wonder how Marketo and Salesforce.com sync up? Well, wonder no more! In this infographic find out how areas like channels and types work together and even what doesn’t sync between the…

, | , , , ,
Read More >