Reporting & Analytics

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February 21, 2012

Measuring Social Media Success — Your Return on Investment

How do you measure true Social Media Success? It’s crucial that businesses measure their Return on Investment (ROI) with their Social Media campaigns. One important component here is the customer…

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January 22, 2012

How Chasing Your Metrics Has You Chasing Your Tail

Taken From : http://www.destinationcrm.com/Articles/Web-Exclusives/Viewpoints/How-Chasing-Your-Metrics-Has-You-Chasing-Your-Tail-79745.aspx

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