If there’s one thing the best companies know, it’s that you can never rest on your laurels, even if you’re at the top of your field. The most innovative companies – the Apples and Amazons of the world – are continually chasing the next big thing that will push them even higher in the minds of consumers and competitors.
And that’s because they’ve embraced an important mindset: THERE IS NO TOP.
There’s always a new goal, always something that can be improved or optimized or added. You never really hit the “top,” because you realized the “top” is an elusive target that continues to exist just out of reach. It’s good to keep looking up and reaching for the top; it keeps companies hungry to innovate and push the boundaries from both a macro-organizational standpoint and a micro-departmental level.
And that’s where sales and marketing come in.
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Meet Justin Gray
Justin is a serial entrepreneur and the CEO and founder of LeadMD, the world’s largest revenue operations agency having implemented over half of the Marketo user base. Justin has made a career of launching successful companies and scaling them, with successful exits of over 200MM+ in the last decade. Justin’s latest endeavor launched in 2016 when he co-founded Six Bricks an online learning startup designed to combat employee and customer churn through experience-based education. Over the past 10 years, Justin has emerged as a strong voice for entrepreneurship, marketing and culture. As a recognized speaker, Justin has been published over 350 times in industry publications and holds his own column, Tribal Knowledge in Inc., while writing for Entrepreneur, Tech Crunch and others. Justin and his wife Jennifer met over marketing and three years later welcomed their son, Grayson, into the world in April of 2017.