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May 9, 2018

Challenge Your Assumptions: A Guide for the Fearless Marketer

My Take on Ann Handley’s Session at the Marketo Summit: “Challenge Your Assumptions: A Guide for the Fearless Marketer”  If anyone can challenge assumptions, it’s Ann Handley, who is the…

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December 20, 2017

Deliver Better, More Engaging Content By Repurposing What You Have

Regardless of the industry, organizations grasp the value of content. As such, the demand for trusted, really good and well-thought-out content is at an all time high. But is the pressure…

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August 2, 2017

Move Over CMO, Hello Marketing & Sales Operations

We’ve all heard about the declining collective faith in CMOs. The Wall Street Journal recently put an exclamation point on this topic by publishing the results of a study conducted…

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