Planning
Customer Lifecycle Marketing
BlogCustomer Marketing Introduction A few weeks ago, our Chief Strategy Officer, JT Bricker, outlined our framework for customer marketing. In this post, a companion piece, I take that overarching strategy…
How Project Management Keeps Customers Happy
BlogIntroduction: Project Management Breakdown Imagine a world where anything from major frustrations to minor annoyances go away. Your ride share never makes you wait. You never burn something you’re baking,…
Create a Successful Partner On-Boarding Process: A Step-by-Step Guide
BlogWhen it comes to creating successful partner relationships, a clearly defined, efficient on-boarding process is critical. As Fabian mentioned in his guest post about the people needed to make a…
Download: Partner Webinar Template
BlogSo, You Wanna Host a Partner Webinar Working with partners to ideate, execute and promote joint content can be a huge revenue-generating activity. In fact, Kim Allen just outlined the…
Partner Marketing: How to Incorporate Partners Into Your Content Planning
BlogIntroduction to All Things Partners A quick note from LeadMD’s CMO, Andrea Lechner-Becker, before getting into the heart of this article. The response to our VP of Sales’s article earlier this…
Ready, Set, Plan (Not Too Fast) How to Prepare the Foundation for an Annual Marketing Plan
BlogI want to make it clear that I’m a Braves fan. That said, I love Yogi Berra quotes. In thinking about planning for the upcoming year, his quote “If you…
