Great automated campaigns shouldn’t be a secret. So, we’re spilling the beans.
In this webinar, we cover cutting-edge best practices for campaign automation.
You’ll learn how to:
- Walk the path of the buyer and aggregate all your data
- Build effective personas from this data
- Fuel a content blast-off
- Determine and track your KPIs
- Achieve automation domination
- Develop the optimized programs that will form your “Center of Excellence”
The most important thing you’ll walk away with is an understanding of just how critical it is to establish benchmarks and build processes around them. If you don’t know where you’re at, it’s impossible to know where you’re going. Enjoy!
Meet Justin Gray
Justin is a serial entrepreneur and the CEO and founder of LeadMD, the world’s largest revenue operations agency having implemented over half of the Marketo user base. Justin has made a career of launching successful companies and scaling them, with successful exits of over 200MM+ in the last decade. Justin’s latest endeavor launched in 2016 when he co-founded Six Bricks an online learning startup designed to combat employee and customer churn through experience-based education. Over the past 10 years, Justin has emerged as a strong voice for entrepreneurship, marketing and culture. As a recognized speaker, Justin has been published over 350 times in industry publications and holds his own column, Tribal Knowledge in Inc., while writing for Entrepreneur, Tech Crunch and others. Justin and his wife Jennifer met over marketing and three years later welcomed their son, Grayson, into the world in April of 2017.