| |

ME Network Ep 53: Jim Williams and Marketing Models Old & New

August 25, 2016 | Justin Gray | No Comments |

Jim Williams, VP of Marketing at Influitive, speaks with our very own CEO, Justin Gray, about some of the differences between the old and new marketing models.

Take a peek at the video to discover the answers to the questions below and even some more!

Topics discussed in this episode:

  • Why is advocacy important?
  • How do you create best customers to advocate for you?
  • How do you know a customer is ready to become an advocate?
  • How do you teach marketers to be more “human” today?
  • Are there barriers to advocacy?

Leave a Comment





Want more? Here's some related content

Storytelling

Checklist: How to Create a Storytelling Culture

A Storytelling Checklist Stories sell. Stories also unite. In consumer marketing we see compelling stories...
GTM Strategy Workshop

How to Conduct a Go-To-Market Strategy Workshop

Setting the right Go-To-Market (GTM) strategy for your business is not an easy task. In...
LMD_NY_WP

The Most Impactful Tips from the Biggest Marketing Minds of 2017

The marketing world moves fast. One minute you think you have a trend nailed, and...
Your High School Clique Business Communication Style

What Your High School Clique Says About Your Business Communication Style

Your High School Clique Business Communication Style When you think about cliche high school cliques,...
Sales Enablement Subframework

How Does Sales and Marketing Alignment Impact Sales Enablement?

Misperceptions of Sales Enablement When I speak with marketing and sales leaders about sales enablement,...
Most Valuable Industries by City

Most Valuable Industries by City | LeadMD

The Highest Industry Payrolls by City Cities are complicated systems that thrive on a network...
thank-you-page-tactics-blog

The Winning Recipe for the Perfect “Thank You” Page

It’s time to shake up how we think about saying “thank you,” and not in...
Outsourcing

Why "Outsourcing" is the Key to Our Success, and Why It Should Be Yours Too

There’s a popular saying that states the Cobbler’s children have no shoes. I actually wrote...