Jim Williams, VP of Marketing at Influitive, speaks with our very own CEO, Justin Gray, about some of the differences between the old and new marketing models.
Take a peek at the video to discover the answers to the questions below and even some more!
Topics discussed in this episode:
- Why is advocacy important?
- How do you create best customers to advocate for you?
- How do you know a customer is ready to become an advocate?
- How do you teach marketers to be more “human” today?
- Are there barriers to advocacy?