This week’s episode of Marketing Evangelist Network features Andy Paul, founder of Zero-Time Selling, Inc., and host of the top-rated sales podcast, Accelerate! In this conversation, Andy shares his thoughts on sales and marketing alignment and how it relates to an account-based approach.
Watch Andy’s interview to learn his perspective on the following:
- What is sales role in customer success?
- Can team-based selling shift how you reward people for capturing new accounts?
- Selling starts with your first question – what should it be?
- Don’t look for the “hack,” instead differentiate yourself.
- What should people look for to hire the best sales team?
Meet Justin Gray
Justin is a serial entrepreneur and the CEO and founder of LeadMD, the world’s largest revenue operations agency having implemented over half of the Marketo user base. Justin has made a career of launching successful companies and scaling them, with successful exits of over 200MM+ in the last decade. Justin’s latest endeavor launched in 2016 when he co-founded Six Bricks an online learning startup designed to combat employee and customer churn through experience-based education. Over the past 10 years, Justin has emerged as a strong voice for entrepreneurship, marketing and culture. As a recognized speaker, Justin has been published over 350 times in industry publications and holds his own column, Tribal Knowledge in Inc., while writing for Entrepreneur, Tech Crunch and others. Justin and his wife Jennifer met over marketing and three years later welcomed their son, Grayson, into the world in April of 2017.