| | |

ME Network Ep 57: John Wall Walks the Line Between Sales, Marketing and Technology

This week’s episode of the Marketing Evangelist Network features John Wall, VP of Marketing at EventHero and co-host of the podcast Marketing Over Coffee, which features over 5,000 subscribers.

As John mentions in the episode, this video intersects education and entertainment without droning past the sweet spot of twenty minutes. Find answers to these questions and more during your lunch break!

Topics discussed in this episode:

  • How does social media fit in most effectively on a Sales team?
  • How can marketing automation avoid violating the trust and rapport built with prospects and customers?
  • What are some common mistakes when marketing for and attending events?
  • What is emerging in technology that we’re excited to introduce to marketing?

Thanks for listening, check our Marketing Evangelist Network for more featured guests and topics!

Leave a Comment





Want more? Here's some related content

Podcast Debate

Web Forms: Should They Stay or Go?

A Podcast Debate There's a business analytics tool called Databox and they have a podcast...
key-strengths-every-modern-blog

Key Strengths Every Modern Marketing Team Needs

Have you ever wondered what makes a high performing modern marketing team? This loaded question...
Customer Marketing Best Practices

Customer Marketing Best Practices with Katie Martell

The Unapologetic Truth Teller, Kate Martell If you don’t know Katie Martell, what are you...
Customer Communication Preferences

Customer Communication: Ways to Gather and Leverage Their Preferences

Prioritizing Customer Communication For B2B marketers and sellers, it's sometimes challenging to remember the fundamentals...
Customer Lifecycle Flowchart Example

Customer Lifecycle Marketing

Customer Marketing Introduction A few weeks ago, our Chief Strategy Officer, JT Bricker, outlined our...
Product Usage Customer Scoring Output Example

Customer Scoring: Churn Scores and Upsell Opportunity Identification

Customer Scoring Introduction A few weeks ago, our Chief Strategy Officer, JT Bricker, outlined our...
The Cost of Running a Marketing Team Infographic

The Cost of Running a Marketing Automation Team

The Cost of Running a Marketing Department Our clients often ask how much they should...
Email Testing is Important

A B2B Marketing Newsletter That Doesn’t Suck?

Last week(ish) I launched a reimagined LeadMD newsletter. It's targeted toward B2B marketers, but B2C...