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ME Network Ep 58: Robert Rose Speaks on the Next Wave of Digital Technology

January 13, 2017 | Justin Gray | No Comments |

This week’s episode of Marketing Evangelist Network features Robert Rose, CSO of Content Marketing Institute.

Find out about Buyer Personas more in depth, and how to analyze and research it, so that it can be applied to Content Marketing.

Topics discussed in this episode:

  • How do you know what your buyer is going to gravitate toward?
  • What are people struggling with to develop their own thought leadership production?
  • How should you act when you’re a managing editor?
  • What is the next frontier of content marketing?

Check out more of our Marketing Evangelist Network videos to gain more thought leadership insight!

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