| |

Finding Your Best Customers: The Role of Lead Nurturing

February 9, 2012 | Justin Gray | No Comments |

Organizations can use Lead Nurturing to develop a conversation with prospects through Lead Nurturing tactics such as targeted communication, calls to action and timed, activity driven interaction. In this video, from our “Pigs Fly” series, Justin discussed how Lead Nurturing enables organizations to uncover patterns that lead to certain commonalities and ultimately identify their target consumers and engage them based upon the prospect’s digital footprint, delivering the call to action most likely to entice the user’s response.

Leave a Comment





Want more? Here's some related content

thank-you-page-tactics-blog

The Winning Recipe for the Perfect “Thank You” Page

It’s time to shake up how we think about saying “thank you,” and not in...
Outsourcing

Why "Outsourcing" is the Key to Our Success, and Why It Should Be Yours Too

There’s a popular saying that states the Cobbler’s children have no shoes. I actually wrote...
First 90 Days as CMO

Priorities for Your First 90 Days as CMO

Perhaps you just started as CMO or maybe you're a marketer who one day wants...
HayleyGIF1

Get The Scoop on Technology & Entrepreneurship From The Experts

We sat down recently with Hayley Ringle, reporter at Phoenix Business Journal, to get the...
Measure

Marketing Attribution – How It’s Done in Bizible: Part III of III

In case you didn’t already know, you’re reading the third – and final – post...
Start-Up Founder and Investor Talk Success

What Makes a Start-Up Appealing to an Investor?

In this episode of Catalyst, LeadMD CEO, Justin Gray, sits down with Nick Lisette and...
Employee Performance Skill Will

Understanding Employee Performance – Skill-vs-Will

It's no secret that we as bosses and coaches have seemingly hundreds of resources and...
Marketing Center of Excellence (COE)

Center of Excellence: The Tool of Great Marketing Teams

The Case for a Marketing Center of Excellence The case for a Marketing Center of...