LeadMD Announces New Enterprise Customer Wins in Q3; Services Company Helps More Large Businesses Implement Marketing Automation Programs

PHOENIX, Arizona. (October 16, 2012)— LeadMD, specializing in marketing automation and CRM consulting services, is seeing marketing automation move upstream with an increasing number of enterprise customers. Ricoh, MedTronic, Symantec, LimeLight, Hid Global, Century Link, Rocket Software, and Click Software are the new large customers added to LeadMD’s client list in Q3. LeadMD was chosen by these companies because of its expertise on both the Salesforce.com and Marketo platforms, along with its proven track record of helping companies with complex marketing automation needs.

“We have experienced remarkable growth with larger brands this year and are even more satisfied knowing our customers are achieving similar upsurges in growth,” says Justin Gray, CEO of LeadMD. “Large companies know they need to be proficient in marketing automation and can’t just rely on the technology alone to move the needle. That’s where consultancies like LeadMD come in.”

Most of the enterprise customers come to LeadMD for assistance in implementing complex marketing automation software, managing integration with CRM, and establishing programs that reach international markets. One of the biggest hurdles of marketing automation software for large companies is the sheer time it takes to fully implement and deploy the programs. LeadMD clients enjoy full marketing automation rollouts in an average of 45 days, whereas unassisted implementations take nearly twice as long. Enterprise customers also saw an average lift in qualified leads of more than 70 percent.

“We were on a solid path with CRM, but we knew we needed to rejuvenate and redirect our marketing efforts,” says Jeneane Crawford, director of demand generation at Limelight Networks. “Adopting Marketo was the first step, but we needed a helping hand to ensure we were getting the best out of it. Integrating Salesforce into the mix was imperative as well. LeadMD gave us the tools we needed to navigate the complexities of the marketing automation platform, and went beyond mere implementation to consult on strategy as well. Having worked with LeadMD, I feel more confident that we’re moving in the right direction with our sales and marketing.”

About LeadMD

LeadMD is a marketing services firm specializing in lead generation and marketing performance management. Founded in 2010, LeadMD is a full service marketing solution that helps marketers make sense out of marketing automation and CRM. With deep expertise in Marketo, Salesforce integration, and in how to shape a strong working funnel, LeadMD can develop, streamline, and maximize any lead generation program. For more information, please visit www.leadmd.com. Find us on: Twitter, Facebook, LinkedIn, Vimeo & YouTube.


Media/Analyst Contact:
Aly Saxe

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