Marketing Automation, Reporting & Analytics

Authored by Andrea Lechner-Becker April 14, 2014

Dealing With Duplicate Leads

Ratings (1)

Learn how to successfully De-Dupe your lead data-base

Identifying duplicates, why they exist, and merging options

LeadMD videos have changed my outlook of Marketo
Gregg Chi

Identifying duplicates, where they come from, and merging options

This video covers how to properly merge duplicate leads in your database. It also offers a look at many of the consequences of having inaccurate and duplicate data in Marketo.

In this video, you’ll learn how to:

  • Identify existing duplicates in your lead database
  • Merge duplicate leads while implementing best practices
  • Use system smart lists to assist in your de-duplication efforts

This video course will cover how to merge duplicate leads in your database and explain the consequences of having inaccurate and duplicate data in Marketo.

Andrea Lechner-Becker

Chief Strategy Officer

Andrea Lechner-Becker brings a feisty passion for all things digital marketing and an awkward last name that almost rhymes but not quite. With years of experience managing various CRM and…

Instructed by Andrea Lechner-Becker

Marketing Maturiworkshops

Want to find out how mature your digital marketing efforts are as compared to others?

Get a Free 7 Point Inspection