Learn how to create batch trigger and triggered campaigns to address data as it comes in the system
Manipulating fields in Marketo to normalize your database
How to use fields in Marketo to normalize your database
This video offers a deeper dive into the best ways to clean up your existing lead database as well as how to create batch and trigger campaigns to automate the data cleanup process in the future.
You’ll also learn how to:
- Manipulate fields within Marketo to normalize your database
- Create trigger campaigns that will “listen” for data inconsistencies in updated lead information
- Clone your trigger campaigns within various Marketo programs
This video course will dig deeper into the best ways to clean up your existing lead database and how to create batch and trigger campaigns to automate data cleanup in the future.